THE NORTH POLE GNOME
AMAZON STOREFRONT
Project Title
The North Pole Gnome Amazon StoreFront
Concept
North Pole Letters wanted to revamp the look of their former Amazon StoreFront. My goal with this project was to create a consistent, branded-look and carry it from existing marketing materials into the Amazon StoreFront. I sought to create a clean, yet kid-friendly look that would allow the products to stand on their own and pop against the created designs and graphics. A chosen color scheme of soft blues allowed for this look, contrasted with pops of red to indicate brand emphasis in select areas. Focusing on consistency, fun graphics were implemented across the StoreFront, inspired from the children's book illustrations.
My Design Role
I am responsible for various aspects of design in creating the North Pole Gnome brand. This includes, the logotype for the North Pole Gnome, box packaging, color scheme selection, fonts chosen, created snow background and graphics, website design and Amazon StoreFront.
* I did not design of the actual products being sold through the Amazon StoreFront or the North Pole Letters Logo
Discipline
Digital Graphics, Amazon StoreFront: StoreFront Landing Pages, Product Pages, A+ Pages
Software
Adobe Illustrator, Adobe Photoshop, Figma
Client
North Pole Letters